What Makes Great Interior Design? Ideas to Explore.

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August 2017

Hello Everybody!

If good design follows the rules, great design breaks them. In the world of interior design, there are few things more inspiring than seeing an ordinary object turned into an extraordinary piece of decor. Here are a few unique takes on some basic elements of interior design. Read about walls made of thread, floating cities made of luminaries or bathtubs in the shape of hammocks, and get inspired to think outside the box.

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Truly yours,

EKATERINA KOHLWES principal / designer

If you missed it, read our July newsletter that talks about what rebranding strategies worked and why, and pay attention to the final cautionary tale of a rebranding attempt gone bad.

Unique Ceiling Design is Powerful

Unique Lighting Solutions Take Interior Designs from Good to Great

Photo above: Stéphane Brugger via contemporist.com If good design is functional and visually appealing, great design is also ingenious and unexpected. Especially when it comes to ceilings – often overlooked and impersonal – choosing unique solutions has a powerful impact. In fact, when treated with the attention they deserve, ceilings can turn into the focal point of a room and …

Create a Story With Walls Texture

What Makes Great Interior Design – Walls with Personality

Photo above: Mantzalin via contemporist.com Far from being only a background for other elements of decor, sometimes walls become the story. Reinventing the concept by using unexpected materials, shapes or details, designers can turn walls into more than just functional architectural components. Here are, for instance, the walls designed by Presledek, a Ljubljana-based Slovenian architecture and design office. Intended to guide …

Pick Floors with Personality

Floors With Character for Unique Interior Designs

Photo above: materials-inc.com Floors have a big impact on the overall look of an interior space, yet they are often restricted to typical neutral materials with little character and no special visual appeal. While neutral materials are the tried-and-true solution for creating versatile spaces, more daring solutions can take an interior from shy to spectacular. Here are a few examples …

Reinvent Ordinary Objects

Ordinary Objects Turn into Extraordinary Elements of Interior Design

Photo above via gizmodo.com The best things in interior (or exterior) design happen when creative minds turn the ordinary into extraordinary by reinventing an everyday object or element of design. Other times, a certain material is used in unexpected ways or a piece of furniture takes surprising (and sometimes amusing) shapes. Here are just a few examples picked from an …

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Also, take a look at “Branding By Interior” e-book, the only book written on this subject at this time. It brings insight on how you can turn your business into a market-dominating competitor by using human cognitive responses.

Find more news and information on what we do:

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Rebranding: The Good, The Bad and Why We Rebranded

Is Your Business Environmentally Friendly?

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