Small Store Design Book

After helping 300 businesses to brand and design their interiors during a 12-year very productive stretch, we are in the process of publishing an interior design book that tells some of these stories. We filled its pages with images of the completed projects, including branding materials — and with snapshots of how we got there. […]

My Yogurt frozen yogurt brand vs franchise

When deciding to enter the world of business ownership, you have two ways to go about it: first, buy an established and well-tested franchise; second, create your own brand and start from the ground up. Both are viable options that come with pros and cons. Choosing the path that is best for you depends on […]

Restaurant Interior Branding Design

In today’s business environment, with its abundance of offers and alternatives, commercial success does not depend only on great products, excellent customers service and hard work following a vision. The brand – or the way a business presents itself to the world – often makes the difference in the consumers’ decision to buy (or not) […]

There are few marketing strategies that work as well as limited time offers in increasing both your sales and your traffic. You don’t have to look further than the Black Friday phenomenon to understand that scarcity and urgency sell – and that you should use them to your benefit. If you own a restaurant, your […]

If you want to stay ahead of the competition or even survive in the fierce restaurant market, gathering as much information as possible from your clients is essential. Creating a customer database helps you have a clear idea on where your business stands, and gives you the information you need to become more proactive in […]

Loyalty Program

Using one-time offers, discounts and coupons may not be enough to convince your customers to come back. Even if they do, the technique is short-lived, unreliable and insufficient. What you want as a business owner is to build a stronger and more dependable connection with your patrons and turn their visits into a thing of […]

If you are the owner of a small store, you may be inclined to think that business branding is not for you. After all, the brands that you easily recognize are those of large companies with large marketing teams and even larger budgets. As for you, you only want to get your business off the […]

Photo: Pantone’s Color of the Year 2020. Courtesy of Pantone And here it is! The Pantone Institute has announced its long-awaited color of the year for 2020 – and the choice is somewhat surprising. Not because Classic Blue doesn’t deserve the crown, but because it is a dramatic turn from the daring Living Coral of […]

How to design a mid-century modern look in any interior.   The mid-century modern look in both residential and commercial spaces is making a big comeback, and a refresher course in this modern style is always welcome. If you are charmed by this type of interiors and want to bring modern elements into the design of […]

If you have been following us for a while, you know that we never pass an opportunity to work on a frozen yogurt kiosk design project or spread some happy colors into the world. We have recently done both when we completed the design of the Yogurt & Yogurt Kiosk in Moreno Valley Mall, Moreno […]

Kung Fu Tea franchise vs new brand

Kung Fu Boba Tea Cafe, a successful New York business, is expanding into San Diego territory, and we are only too happy to help them achieve their goal. This is how we ended up creating a modern tea shop interior design for their new, high-end location at Carmel Mountain Gateway Plaza Shopping Center (11491 Carmel […]

Pet Store Interior Redesign by Mindful Design Consulting We have always believed that the interior design is an important part of a restaurant or store’s brand image. With this in mind, we recently recreated the interior of a pet store bought by a new owner who was ready to give it a second life. Completed […]

Creative Restaurant Design – Taking it From Old to Modern…  Like all design enthusiasts, we love a good before-and-after shot that proves the power of creative interior design. Mindful Design Consulting became again the protagonists of such a project when we recently took the existing old Greek restaurant space in Carmel Mountain Shopping Center, San […]

Designer: Mindful Design Consulting If you think eyeglasses stores are fated to be boring and uninspiring, think again. An optometry store in San Francisco is determined to prove that, if you’re coming in to get your glasses, you should also have something worth seeing. Eyewear Envy started with the typical design of this type of […]

Have you ever noticed how some slick and modern restaurant sometimes opens in a historical area of your city, just to close within a few months because of a lack of customers? What causes a restaurant with beautiful interior design, great customer service and an excellent menu to fail so fast? The answer is simple. […]

To the budget-minded owner of a new store or restaurant, it may seem that putting money and effort into branding is not a high priority. At most, branding is the cherry on the top – it makes for a good impression, but is of secondary importance. After all, a quality product is all you need. […]

If you have ever wondered why you should hire a professional when designing the interior space for your business, the response is, among others, suggestive selling. Suggestive selling is a concept that all successful companies use, and that has to do with the image they try to project in order to maximize their sales. Employing […]

ouchScreen ordering menu in restaurants

If you are a restaurant or bar owner trying to improve your services and rise above the competition, turning digital may just be the detail that does it. While the typical restaurant offers printed menus to their patrons, you can take a step into the future and replace them with an ordering system that changes […]

Designer: Mindful Design Consulting Another fun project with lots of opportunities for using vibrant colors and pretty patterns was the Scoops N Smiles ice cream store in Florida. With red, yellow and blue as the brand colors, this ice cream store interior design concept was meant to turn out happy and cheerful. The space was […]

Pet store interior design

Designed by Mindful Design Consulting A fun project that we recently completed in San Diego is Ted’s Grooming Emporium, a pet store plus dogs grooming salon, all in one. Designed for dogs only, the store has a clean, playful interior, where cold tones mix with the warmth of wood. The name of the store comes […]

Colors in commercial interior

Designer: Mindful Design Consulting For the Vape Round shop in Canada, one of our new store designs, we envisioned a modern space, closer to one fit for a technology retailer. That meant clean lines, yet plenty of display cases and shelves, plus a well-organized vape shop design and well-thought layout that would allow the customers […]

Restaurant Wall Decor. Photo via yatzer.com Too many times restaurants lack personality and spark. Food can be delicious, the service prompt and delightful, yet the interior is generic and uninspiring. Considering how many options you have in turning your restaurant into a unique space, allowing it to fade into the background is a missed opportunity. […]

Commercial Interior and Branding Designer: Mindful Design Consulting A new boba tea and frozen yogurt store interior design came to life, courtesy of Mindful Design Consulting, together with the necessary collection of marketing and brand essentials, from the store’s logo to the design of its loyalty cards. Playing with the idea of sweet and fresh […]

Via retaildesignblog.net Designer: Katarzyna Wieteska All photos via retaildesignblog.net Another experiment in product branding and packaging, this time designed by Katarzyna Wieteska, brings to the forefront the beauty of natural cosmetics ingredients. A collection that includes products such as soap, face cream and fragrance is housed in boxes that flaunt a geometric construction and a modern appeal. […]

Via retaildesignblog.net Designer: GOOD All photos via retaildesignblog.net A new brand concept experiment embraces the beauty of natural elements in perfume package design. Created by Igor Mitin from GOOD, a PR and design agency from Kazakhstan, the Zen perfume containers combine the transparency of glass with the visual appeal of natural shapes. The Zen brand […]

Via retaildesignblog.net Designer: Tanya Farba All photos via retaildesignblog.net An interesting approach in package design drops imagery and uses only color in an attempt to create a certain response in the consumer. The packages created by Tanya Farba for the Seam Foam cosmetic series take the colors of the beach at different times of the […]

Via retaildesignblog.net All images via retaildesignblog.net Stepping away from the typical uniformity of snack packaging, Ayala Tal, a Visual Communication student from Shenkar, Israel, came up with a little twist in the design of nuts and peanuts pouches. For those interested in branding and package design, this unique idea is worth considering. As part of […]

Via dexigner.com All photos via dexigner.com Making the transition from a subscription-based service to retail, the recipe kit service Simply Cook has dressed up its products in new and pretty clothes. B&B Studio and Path worked on this branding design project and came up with an attractive and efficient way to present the company’s range […]

Frozen Yogurt Shop Design and Branding

We completed another project in Liberty Station, this time a frozen yogurt and ice-cream shop interior design that we seasoned with a pinch of mid-century nostalgia. The store name, Besties Cool Treats, evokes images of lasting friendships and stories shared across the dessert table. We kept the design of the store in step with this […]