As you may have noticed, with commercial interior design we have started exploring more dramatic design solutions to attract people into retail locations. Branding became a very important part of any restaurant which is trying to stand out in a crowd. One of such contemporary movement that I noticed is – “going back to basics” where the design and all the materials are representing a very rough natural look at the same time contrasting with some modern lines and furniture. The Viet Hoa Mess, restaurant in London, is one of the best examples of such design solution. All the finished, colors and textures create an effect of being under the ground, surrounded by earth.
If you love Vietnamese food and grilling your own steak the Viet Hoa Mess will be your place. The Viet Hoa Mess restaurant is underground and above is the Viet Hoa Cafe. Both places were designed by Vonsung branding agency, the same team who designed Polka Gelato.
78-seat dining room with individual infrared grill stations on medea stone tables with concrete bases are here to serve you. The walls are covered with sedimentary stone tile while the floors are waxed stone.
The ceiling lights are molded downward like drops of lava or dirt holes turned upside down. The entire space creates “earthy cave dining experience” by using same earthy tone finishes and dim lighting.