While using muted colors may be a safer option in interior design, it is bright tones that give a space the chromatic wow factor. When done right, the use of such colors leads to spectacular results, such as in the case of the Niños Conarte children’s library and cultural center in Monterrey, Mexico. This space perfectly exemplifies the power of colorful interior design and its ability to influence behavior.
The interior was designed by the branding, architecture and software development firm Anagrama. Inspired by the mountains that are part of the local geography, the designers created a space whose asymmetrical floor seems to be an indoor continuation of its mountainous surroundings. Even the gray tones of the platform are consistent with this idea.
While the concept is interesting and different, it is the clever use of color that finally defines it. Following the angles of the platform, bright-colored framed bookshelves emphasize the silhouette of this artificial landscape.
The industrial character of the building was both a challenge and an advantage when designing this space. On one hand, the old building had a warehouse look, somehow hard to associate with a vibrant, warm and stimulating interior designed for children. On the other hand, this industrial look provided the perfect contrast for the colorful and daring design touches.
If in the design of public interior spaces, the piping, air duct or support structures tend to be camouflaged or simply neglected, here, the designers took a completely different approach. Limiting neutral tones to the main elements of the interior, they chose to emphasize the metal bones of the ceiling with bold colors. The transformation is nothing short of an artistic creation.
While the colors give this space its character, the complicated geometry of the design creates the necessary negative spaces that strengthen even more their ability to captivate the attention. This is a beautiful example of how colorful interior design can transform a space and enhance the visual appeal of a building structure.
Please take a look at the Before and After images of some of our selected projects.
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Also, take a look at the “Branding By Interior” e-book, the only book written on this subject at this time. It brings insight into how you can turn your business into a market-dominating competitor by using human cognitive responses.