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Cosmopolitan Kiosk Design Brings Together Belgian Food and New York Culture

Subway Inspired Dessert Kiosk Design

Via retaildesignblog.net
Designer: Estúdio Jacarandá
All photos: Cezar Kirizawa via retaildesignblog.net

With the CrepeTown kiosk in Sorocaba, Belgian waffles meet New York culture, and they coexist happily in a Brazilian location. This cosmopolitan blend may be the source of success for the kiosk’s owner, who is equally passionate about the Belgian signature treat and everything New York.

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Designed by Estúdio Jacarandá, the kiosk takes hints from one of the most iconic yet unpretentious sights in New York – the subway station. The neutral background, the lighted “service bullets”, even the lettering of the kiosk sign attempt to capture the vibe of a place that is an intrinsic part of the New York culture.

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On the side of the counter, a simple, multicolored version of the menu in large lettering borrows from the character of subway graffiti art.

Grafitti-Art-in-Kiosk-Design
Other accent elements are suggestions of what makes up the charm and uniqueness of New York culture and identity: yellow cabs, the Brooklyn Bridge, the Statue of Liberty.

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Behind the counters, subway tiles line up the interior walls, in deference to the same New York subway idea.

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Even the sense of urgency that fills the New York subway stations has a counterpart in the ability to buy a quick treat while rushing by the kiosk. True to its element of inspiration down to the smallest detail, CrepeTown is an example of how consistency in design and a clear vision combine into a successful branding effort.

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Please take a look at our Before and After images of selected projects from 2015 HERE.

If you are thinking to open up a new business or in a process of rebranding and remodeling your existing business, contact us to get a free consultation from Mindful Design Consulting. Click HERE to price your project design.

Also, take a look at “Branding By Interior” e-book, the only book written on this subject at this time. It brings insight on how you can turn your business into a market-dominating competitor by using human cognitive responses.

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