Take a look at Youghurt, Berlin’s first self-serve frozen yogurt store! Echoing the store’s commitment to organic foods and sustainable design this fresh and modern yogurt shop brand was created. Patrons can customize frozen yogurt, cereal and even waffles with a dizzying array of toppings.
Youghurt has built a unique yogurt store brand around eco-friendly service and organic foods. All of their packing is made out of sustainable materials, and the shop is powered by sustainable energy. The yogurt, cereal and coffee served are all organic. They also serve an organic version of a local curiosity, mini breads called Haps.
The store designer chose colors and materials that combine minimalist, low-waste design and natural elements. The shop’s primary color scheme is a contrast of kelly green, pale woods, white and gray tones. Serving is streamlined in an airy buffet format that uses large bowls to avoid the cramped feeling other yogurt shops have. The bowls themselves are rich wood, contrasting the briskly white buffet.
Fruits, plants and animals featuring predominantly in the decor summon a sense of freshness. Little touches like a basket of oranges and a geometric elephant sculpture liven up the gray color scheme in the seating area. Elsewhere in the shop, using reflective plastic panels on the walls brightens things up. Bamboo looking ceiling decor completes this unique interior.
Youghurt’s mascot, a cartoon raccoon, ties the design with its color contrast and youthful edge. By being simultaneously crisp and cute, the store’s green message is alluring to younger generations while remaining approachable to everyone. To see more information on this yogurt store look HERE.
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