restaurant pizza interior design

A restaurant worthy of the title of “Shanghai’s Best Pizza” requires an interior design that wows the senses as much as the amazing food served there. Set in a 2,700 square feet space boasting two open terraces, this pizzeria interior features an artistic contrast of materials, shapes and textures for a unique aura of refined charm that lets the award winning food speak for itself.

restaurant pizza interior design

Brass light fixtures, concrete walls with chalkboard paint on some of them and traditional plaster looking ceiling tiles create a great backdrop for serving a traditional Italian pizza.

restaurant pizza design

The restaurant interior designer, Darryl Goveas for Pure Creative International, carefully selected his materials to give the Matto pizzeria a distinctive Italian flavor without overwhelming customers with worn cliches of Italian decor. Modern industrial elements worked into the restaurant and bar interior design harmoniously complement the rustic natural wood and custom built fixtures for a compelling contrast. The patterned concrete walls and geometrically tiled floor demonstrate the interior designer’s modern flair, while natural wood tabletops, plaid fabric accents and European style worked tin ceiling coverings give the space a cozy rustic feel.

restaurant pizza interior design

restaurant pizza interior design

The restaurant brand of Matto relies heavily on its traditional Neapolitan style pizza, cooked in the large custom-designed artisan oven that was imported from Naples and assembled onsite by hand. The industrial ambiance this oven provides is repeated throughout the interior with the dark walls, raw iron furniture and heavily riveted paneled bar. Matto’s dark but charming interior offers a distinct European style that perfectly complements that traditional food with a twist served inside.

restaurant pizza interior design

restaurant pizza interior design

photo © MATTO Shanghai

To ask us questions about your commercial interior design project or to get a free consultation from Mindful Design Consulting, click HERE.

Also, take a look at “Branding By Interior” e-book, the only book written on this subject at this time.  It brings insight on how you can turn your business into a market-dominating competitor by using human cognitive responses.

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