cosmetics store boutique interior design

cosmetics store boutique branding packaging design

Upon entering the spacious yet intimate Delbove boutique in Brussels, one idea jumps out: elegant minimalist. The store makes it clear what product line is featured, and all else is tucked away. Designed by Christophe Remy, this boutique features the high-end cosmetic line of Gina d’Alsembourg who relaunched Delbove Belgian cosmetics. The cosmetics themselves are packaged dark, as if coming from the local pharmacy, so the store design contrasts this dark tone with clear glass shelving and gold brackets in the product line area.

cosmetics store boutique interior design

cosmetics store boutique interior design

cosmetics store boutique branding packaging design

The boutique store designer, Remy, opened up the floor space with plenty of room for browsing. Tucked along the side walls, and one space in the center of the room, are sampling and consultation areas. The consulting space in the center is a bit more traditional with dark wooden library-style shelving units, to give a more leisurely feel to the space. The boutique store interior is three spaces, really. The center spaced dark wood paneling houses lighted compartments to highlight the cosmetics into more specific categories, contrasting the minimalist space to the right and left that reminds one of a salon of various product options.

cosmetics store boutique design

cosmetics store boutique interior design

The boutique store brand is clear upon entering. The black and white carpet patterns offset by a red rug where a table with modern sculpture welcomes customers to sit and perhaps wait while a friend or loved one browses. The consultation area has a large center table with two bar-style (pharmacy style) seats. It offers a comfortable yet roomy space for sampling and discussions on color and tone. Well lit and modern white in this area, with minimalist and non-distracting wall art, this ample lighting allows that customers have an accurate view of how the products work with their skin tone and complexion.

cosmetics store boutique interior design

cosmetics store boutique branding design

The quiet addition to the boutique is the ‘D’, the store signature, elegantly displayed as art on the wall, on business cards and stationary placed with purpose.

cosmetics store boutique interior design shelving

cosmetics store boutique branding design

cosmetics store boutique branding

To ask us questions about your commercial interior design project or to get a free consultation from Mindful Design Consulting, click HERE.

Also, take a look at “Branding By Interior” e-book, the only book written on this subject at this time.  It brings insight on how you can turn your business into a market-dominating competitor by using human cognitive responses.

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