As sweet and fresh as the treats served at its counters, Austin-based Sugar Mama’s Bakeshop is a lovely display of white and pastels. The bakery is well-known for its cakes and cupcakes, tested in battles during a televised Cupcake War, which it won. It is only fit that Sugar Mama’s store with its old-fashioned bakery interior matches in tone the sweetness of its treats.
Budget was an important factor in designing the space. This was an incentive to find ingenious ways of using underestimated materials. The floor, for instance, is covered in VCT tiles whose flexibility allowed for the creation of a gorgeous gingham pattern reminiscent of retro diners.
The chromatic combination of the tiles is reiterated in the choice of furniture. The white wooden tables look clean and fresh, while the turned feet evoke the familiar dinner table and the charming look of an old-fashioned bakery interior. Offering an inspired contrast, the Vienna chairs come from Crate & Barrel and bring in the charming flair of a Viennese coffee shop in the romantic era.
Adding to the reflective qualities of a space dominated by white, the light comes from different sources, including a transom window. A simple chandelier balances the occasional use of the energizing cherry red color in other corners of the space.
A local graphic designer created both the neon sign that meets the customer in the street and the graphic displayed on the interior wall. The graphic is an additional splash of pastel colors and vibrant red, in an exuberant reiteration of the bakery’s name.
Via retaildesignblog.net
Designer: Allison Burke Interior Design
All photos: Hannah Berryhill
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