Designing a double-duty interior that would serve both as a cafe and a boutique – on just 45 square meters (or 485 square feet) – is not an easy task. However, small places have one advantage: the space limitations give them an intimate feel. This is the case of the Różove Café in Poznan, Poland, a cafe and shop that not only gives its patrons the feeling they enter a home rather than a public venue, but also attempts to raise their spirits using smart chromatic choices.
Designed by mode:lina and centered around the brand concept developed by Minima Studio, the cafe is fresh, colorful and cozy, combining elements of decor chosen to create a positive and optimistic atmosphere. Pink is evidently the principal character in the play of colors, but cheerful patterns and vibrant tones that pop against the white walls create a dynamic and uplifting ambiance.
The space problem was solved by creating a wood ceiling structure that continues downwards along the walls, morphing into shelves and dividers. This solution lends the place character and creates a continuity of design that pleases the eye and draws it towards the products displayed for sale. These products suddenly become elements of decor instead of being simple objects exiled on wall shelves.
Instead of a traditional counter, the designers opted for a kitchen island. This choice came with a few advantages. First, it used the space economically. Second, it brought the kitchen closer to the heart of the cafe, making it a part of the whole, rather than hiding it. Third, it gave the place a familiar feel, as if the cafe is the house of a friend.
The combination of materials is another way of filling the place with interesting detail and emphasizing key elements of decor. The plywood and MFP board structures pop against the white brick wall and white tile. The natural tones of the wood tables and the counter create a perfect chromatic balance for the all-present pink and the lively colors of the cafe. Finally, a chalkboard wall adds a playful detail that gives the cafe’s patrons (and their children) a chance to enjoy an unexpected leisure activity.
Please take a look at our Before and After images of selected projects from 2015 HERE.
If you are thinking to open up a new business or in a process of rebranding and remodeling your existing business, contact us to get a free consultation from Mindful Design Consulting. Click HERE to price your project design.
Also, take a look at “Branding By Interior” e-book, the only book written on this subject at this time. It brings insight on how you can turn your business into a market-dominating competitor by using human cognitive responses.